A wise man once said, “You can never move forward without knowing where you came from.” In 2021, despite an ongoing global pandemic, we experienced several advancements in the field of digital marketing. Some of these have made our jobs easier while others — like Apple’s iOs 14 update — meant that we had to …
Ultimate Digital Marketing 2021 Year Review: What We Learned? Read More »
Search has changed. Gone are the days when you can use a single keyword and hope to find your prospective buyer. Search is now more complex than ever. With the massive amount of competition, new developments and user-defined ways of finding things, it’s hard to keep up. Search is a web marketing term. It refers …
Source: unsplash.com Becoming an IT specialist is a rewarding task as there are a lot of opportunities. These include getting jobs in big companies and even starting your own company. A career in information technology can be a very rewarding and financially rewarding one as well. An IT specialist will find themselves among the most …
You’ve created a product that you’re proud of. You’ve launched your brand and opened an Etsy store, and your garage is stuffed with fabulous items that need to be sold. Then you realize you’re one of Etsy’s 2.5 million or so sellers. Buyers need not just a motive to buy from you, but also a …
Backlinks are a huge part of SEO (even though Google seems to deny it), but acquiring backlinks can be a challenging process for a lot of people. And indeed, acquiring high-quality backlinks requires quite a few things from you: good, linkable content, a lot of time and a high level of patience. There are many …
How to Build High-Quality Backlinks Quickly Using The Competitor Backlinks Strategy Read More »
When people think of branding, they tend to think of flashy logos or memorable typography – like the big McDonald’s ‘M’ – but it’s far more than that. In practice, your brand is more like your calling card, your way of setting out your stall in front of the world, and it has a major …
Brand PR: An Essential Tool for Building Your Brand Read More »
Marketing hacks, growth hacks, productivity hacks — you’ve heard these buzzwords flying around the digital realm for a while now. These so-called “hacks” are tempting to chase because they promise shortcuts to business success. The truth is that marketing hacks can work, but nowhere near as often as various success stories make you think. See, …
Marketing Hacks are failing, Here’s how your brand can save you Read More »
Let’s play a little game. What’s the first thing you think of when I say ‘Michael Jordan’? Basketball right? What about ‘apple iPhone’? Steve Jobs. This automatic association is a result of the successful personal brands these individuals have established for themselves. Your personal brand is made up of the expertise and experiences that define …
No matter how much you work on your website, network on LinkedIn and boost the SERPs visibility of your digital properties – all of which you should do – there will come a time when it is time to present yourself to the world as a representation of that business. Maybe you need to secure additional funding for …
Mastering The Basics of Effective Presentation Storytelling Read More »
If you have visited a website, sometimes you will come across the ‘This site can’t be reached the connection was reset error’. You may also see ERR_CONNECTION_RESET. This means that a connection could not be established correctly. The issue is usually on the users’ end, and on occasion, is it a problem with the website itself. …